ZoneUp enables people to connect and engage with each other in real life while sharing a common experience at sports arenas, concert festivals, and campus communities.
Attending massive stadium events often leaves fans feeling anonymous, unable to connect with fellow supporters in the same section or discover pop-up community activations.
ZoneUp creates hyper-local, geofenced micro-communities that activate exclusively when users enter designated real-world entertainment zones.
Demanding location-based event engineering challenges:
Built a distributed event infrastructure backed by Go microservices and low-power hardware geofencing algorithms.
Engineered background location triggers activating only when attendees approach stadium perimeter zones.
Clustered Redis pub/sub streams delivering zero-latency messaging across thousands of concurrent fans.
Created dynamic photo/video sharing feeds where attendees contribute to a collective event visual reel.
Integrated Bluetooth low energy beacon detection allowing friends to locate each other in crowded concourses.
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